Why Launches Flop
What everyone gets wrong — and the silent decisions that doomed your past launches weeks before they went live.
Your Audience Loves You...So Why Aren't They Buying?
Discover the High Intent Launch Method that turns followers, fans, and “I'm so happy for you!” comments into actual high-dollar paying customers & clients
Attend Live · Ask Questions · Plus Bonuses
Inside the Workshop
Behind the curtain of what makes a launch HOT or FLOP
The 5 Launch Phases
Every step and strategy you need for a wildly successful launch. These are the non-negotiables.
Million Dollar Math
The exact formula to design and execute launches that produce millions — predictably.
$0M+
in launches across three businesses
Most launches don't fail on launch day. They fail in the planning phase. By the time you hit "go" on a launch that flops, the outcome was already decided weeks earlier — by decisions you didn't know you were making.
The content was fine. The offer was okay. The audience was there — even if it was small. That isn't the issue.
Your launch architecture was broken.
Every launch runs on a structure whether you designed it or not. All five phases exist in every launch — either you do them badly, or you get great at them. The difference is millions in revenue.
I've built three separate million-dollar businesses across completely different industries — Kickstarters, physical products, courses, coaching. Each time, from scratch. I know what goes wrong, and I know how to make it go right.
This workshop covers all five phases plus the bonuses that could give you the biggest breakthrough of the year.
~ Leah McHenry
I designed this workshop for
AuthorsCreative FoundersCoachesPhysical ProductsCourse CreatorsPersonal BrandsAuthorsCreative FoundersCoachesPhysical ProductsCourse CreatorsPersonal Brands
This is for you if…
- Authors
- Creative Founders
- Coaches
- Personal Brands
- Physical Products
- Course Creators
What You Get
Included with your ticket
Admission #001
LIVE Workshop Access
Attend the live session, ask questions, and get all the training in real time. Cameras on, full interaction.
Admission #002
Interactive Workbook
Go at your own speed, on your own time, and put every framework into practice the moment you learn it.
Why Listen to Me?
A Track Record That Speaks
I've built multiple 7-figure businesses from scratch — a multi-6 figure music career without touring, a multiple 7-figure courses and digital product business, an 8-figure candle company, another multi-6 figure candle brand, and now a 7-figure coaching business.
All from home. All while homeschooling 5 kids. All with the same 5-phase system I'm teaching in this workshop.
There's the cookie-cutter stuff everybody else teaches, and there's what I've learned in real life, having done this over and over again.
Every business I've built has been launched — and relaunched — using this exact architecture.
The recipe works across industries, price points, and audience sizes because the fundamentals of how humans move from awareness to purchase don't change.
My client Elisabeth was making inconsistent $1–5K months before working with me.
She just completed her second consecutive million-dollar year. She uses this system and now experiences six-figure launch days using this exact method for book drops, Black Friday, and more.
Real Client Result
Get the same system in this workshop.
Get the Full Plan +Create Your Million Dollar Launch
June 10th · 10am PST · Live & Interactive
Attend Live · Ask Questions · Plus Bonuses